Southwest Airlines is adding WiFi to its fleet. This is a very welcome addition the flying experience. Although the flight I was on is short, I managed to speak with four people (the recording of the fourth person vanished). You can hear from three of the four but I can assure you his feedback matched the others closely. Overall passengers really like the idea of being connected. As one might expect people want lots of pricing options. From a technical standpoint, the Row44 WiFi worked great on laptops. I had less success with my BlackBerry. That said, connectivity is definitely the thing you want on a flight - the sooner the better.