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Alitalia - the soap opera masquerading as an airline
April 18, 2008 01:37 PM PDT
Brett Snyder, from CrankyFlier.com, shares his thoughts about the airline he (and many others) refer to as the world's worst. Pay attention to his comments about the new LAX-Rome flight launch event; read about here (http://crankyflier.com/2008/04/18/alitalias-lax-reception/). This airline has become such a bad joke, one wonders how it has survived this long. Can one measure brand values in negatives? |
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